Karisma Hotels & Resorts has revamped its approach to group bookings with the launch of its W.I.S.E. -- Weddings, Incentives, Social, Entertainment -- program.
Karisma says W.I.S.E. streamlines the group-booking process for meeting planners and travel advisors. It also features a rewards system that automatically delivers rewards as group volume increases.
The platform is in place at the Margaritaville Island Reserve resorts in the Mexican Caribbean, the Nickelodeon resorts in Punta Cana and the Mexican Caribbean, plus the Azul Beach Resort Negril in Jamaica.
Under the W.I.S.E. platform, each property offers its own set of distinct benefits. At the Azul Beach Resort Negril, offerings include private group dinners, rum-tasting sessions and complimentary spa treatments for group leaders.
The Margaritaville Island Reserve resorts have created two categories of perks. Social groups can receive brewery excursions, floating taco experiences and complimentary farewell receptions, while corporate and incentive groups can benefit from unlimited coffee breaks, complimentary storage, staff room discounts and spa treatments for organizers.
For family-oriented gatherings, Nickelodeon Hotels & Resorts is offering discounted slime experiences, group pizza-making classes and 20% off character dining experiences.
According to Karisma, the W.I.S.E. platform was developed in response to feedback from partners.
"We're committed to making group bookings effortless," said Alejandro Perez, director of groups and weddings at Karisma Hotels & Resorts.
Further details about specific group packages and benefits are available on the Karisma website.